Balancing Business and Babies: How This Dad Makes It Happen

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Family life can get strained once people venture into entrepreneurship. Some founders put having children on the back burner to pursue their dreams while others find ways to handle both.

Chris
Classic

 — a music writer, entrepreneur, and father of three — says balancing business & babies is “not the easiest route to go.” 

However, he believes finding time for self-care is the key to being a great parent and businessman. 

If you got no rest, that meant you were grinding. I realized that taking care of yourself, your health, your sanity is super important to the balance,

There’s a level of intentionality that you have to have when raising your children, and there’s also a level of intentionality that you have to have with self-care.

He’s currently navigating sleepless nights because his baby girl is teething and has to find time to launch a new scent from his fragrance line Savoir Faire. 

Classic wants to expand the brand to offer candles, incense & shower gels for men. Now that his daughter has hit a new milestone, he has to be more strategic in planning time for naps & work. 

Classic also works as a brand consultant, advising companies on how to build diverse and inclusive campaigns.

He got his start after H&M caught backlash for advertising a Black child in a sweatshirt labeled “Coolest Monkey in the Jungle.” 

There aren’t people of color in the room making decisions.

If you only have white people & all of the test spots are white people, everything is going to seem fine because they’re seeing themselves in it. 

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to read more on how chris classic takes matters into his own hands.